Alexa+
Amazon · amazon.com/alexa-plus
Alexa+ is Amazon's closed, cloud-hosted generative AI assistant. It routes requests among Amazon-selected models and runs only on Amazon's service under an Amazon account. Owners get per-service unlinking, fixed purchase gates, preset personality styles, itemised notes and conversation-history deletion. There is no provider-independent export, model choice, source, tamper-evident record or version pinning, and sponsored content is integrated into answers.
- Linked services and skills can be unlinked one by one, and tokens are deleted on disable (C5)
- Owner-editable routines and preset personality styles (M1)
- Purchase, booking and payment confirmations are enforced by platform policy (C2)
- Remember This notes and attachments are itemised (M2)
- No export that restores outside Amazon, and no run path without Amazon (P1–P5)
- Model routing, base prompt and settings are controlled server-side and can change without notice (T2, M5)
- Sponsored products and ads are integrated into Alexa+ answers with no off switch (T4)
- Training and human review of interactions and unbounded retention of action records and derived data (C4, T3)
All 26 findings
Hosted service, no version identifier published; US; state of public documentation on 2026-09-30. https://www.amazon.com/alexa-plus returns 404; the live product page is https://www.amazon.com/alexaplus.
Portable · Can you leave, take the whole agent with you, and keep it alive?
0%- P1Owner-usable round trip
No documented export of the agent exists that can be restored anywhere. Alexa.com offers per-chat 'Download full discussion', and Amazon's account-wide 'Request your data' returns a download link, but no importer or non-Amazon runtime accepts either, so restore works only on Amazon-operated systems.
- Alexa.com chats: Download full discussion (Amazon help mirror)
- Request your data (Amazon help mirror)
- Introducing Alexa+: the tech behind it (About Amazon)
› How it could pass
Suggestions. Any change that meets the test counts.
- Offer an agent export plus a matching import an ordinary owner can run
- Publish an importer or runtime not operated by Amazon that restores the export working
Fail - P2Complete export
The available exports cover chat transcripts, attachments and account data. Routines, personality and other settings, learned preferences, derived content (Alexa 'may still retain … text extracted … or summaries' after an attachment is deleted), and integration links are not documented as exportable. Integrations re-link only through Amazon's Alexa account-linking broker.
- Alexa.com chats: Download full discussion (Amazon help mirror)
- Request your data (Amazon help mirror)
- Alexa FAQs
- Alexa+ account linking requirements (developer)
› How it could pass
Suggestions. Any change that meets the test counts.
- Export every class of agent state (routines, memory, settings, action records) with a manifest
- Export source text next to derived summaries
- Let integrations be re-linked without Amazon's broker
Fail - P3Runs without the provider
Alexa+ runs only as an Amazon cloud service tied to an Amazon account and a Prime or Alexa+ subscription. The Terms let Amazon 'terminate your access to Alexa at our discretion without notice' and 'change, suspend, or discontinue Alexa … at any time without notice'.
- Alexa Terms of Use (updated May 14, 2026)
- Alexa+ product page
- Alexa+ available in the US, free for Prime (About Amazon)
› How it could pass
Suggestions. Any change that meets the test counts.
- Provide a runtime the owner can run with Amazon services blocked
- Grant a perpetual, irrevocable right to run it
Fail - P4Model independence
Amazon routes each request among models it selects, 'including Amazon Nova and Anthropic Claude', accessed through Amazon Bedrock. No public source shows owner model choice, bring-your-own model or local model support.
- Introducing Alexa+: the tech behind it (About Amazon)
- Claude and Alexa+ (Anthropic)
- Alexa+ available in the US, free for Prime (About Amazon)
› How it could pass
Suggestions. Any change that meets the test counts.
- Let the owner configure any model meeting a documented minimum, including a local open-weight model
- Keep every capability working after a model swap
Fail - P5Exit survives termination
The Terms allow termination 'at our discretion without notice' and say nothing about data access afterwards. No post-termination export window, owner-held backup or shutdown plan is documented, and state lives only in Amazon's cloud.
› How it could pass
Suggestions. Any change that meets the test counts.
- Commit in binding terms to a 30-day post-termination export window that covers bans and shutdown
- Or keep a current, complete copy of agent state with the owner by default
Fail
Transparent · Can you see everything the agent is, and everything shaping it?
0%- T1Readable without the provider
Agent state (history, notes, routines, preferences, action records) is held in Amazon's cloud and readable only through the Alexa app, Alexa.com or Amazon's data-request service. No public schema covers the state, and Amazon holds the keys.
- Alexa Terms of Use (updated May 14, 2026)
- Review / delete Alexa history
- Request your data (Amazon help mirror)
› How it could pass
Suggestions. Any change that meets the test counts.
- Make all agent state readable with public documentation and general-purpose tools
- Publish schemas for every state class and let the owner hold any keys
Fail - T2What runs is what you see
Both shortfalls apply. The base prompt and any provider-layer context are not viewable. The model serving a request is chosen per request by Amazon's router and is not disclosed to the owner. 'Why did you do that?' gives only a natural-language explanation.
› How it could pass
Suggestions. Any change that meets the test counts.
- Let the owner view the full assembled context for any request
- Show which model and tools served each request, and every provider switch in effect
Fail - T3No shadow data
Amazon discloses retention options only for voice recordings and transcripts (3 or 18 months, or don't save, with transcripts kept 30 days). It 'may still retain … records of actions Alexa took', attachments, extracted text and summaries with no stated period, and it keeps 'systems trained on your data after your data has been deleted'. The US Privacy Notice has no retention table.
› How it could pass
Suggestions. Any change that meets the test counts.
- Publish a bounded retention period for every data class
- Let the owner see everything retained, item by item, including derived data and action records
Fail - T4No hidden steering
Amazon Ads states that Sponsored Products campaigns are 'automatically integrated into shopping conversations' on Alexa+, giving 'a mix of organic and sponsored options'. It also sells Conversational Entertainment Ads and Sponsored Tiles inside Alexa+ answers. No first-party source documents per-answer labelling as prominent as the answer, or an off switch. Opting out of interest-based ads only stops targeting ('You will still receive ads').
- Alexa+ tests product discovery through conversational AI (Amazon Ads, 2025-08-15)
- Agentic shopping advertising (Amazon Ads, 2026-06-11)
- Self-service Conversational Entertainment Ads on Alexa+ (Amazon Ads, 2026-06-17)
- Alexa FAQs
› How it could pass
Suggestions. Any change that meets the test counts.
- Label each sponsored item in the answer as prominently as the answer itself
- Let the owner switch sponsored and brand-shaped answers off, and put this in binding terms
Fail
Auditable · Can you reconstruct exactly what the agent did, and trust the record?
17%- A1Complete action record
Alexa History lists requests and responses, with booking confirmations sent by email. No public source shows a durable action record with arguments and targets across every entry path (Hunches acting automatically, Auto Buy, routines, add-ons). No source says the owner is told when recording fails. Amazon's retained 'records of actions Alexa took' are not shown to the owner.
- Review / delete Alexa history
- Alexa Privacy FAQ
- Auto Buy with Alexa+
- Bookings through Alexa+: confirmations
› How it could pass
Suggestions. Any change that meets the test counts.
- Keep an owner-visible record of every consequential action from every trigger, with arguments and targets
- Tell the owner when an action cannot be recorded
Fail - A2Tamper-evident, owner-checkable
No integrity data or verifier is published for Alexa history or action records. Amazon holds the record and can change or delete it without trace.
› How it could pass
Suggestions. Any change that meets the test counts.
- Hash-chain or sign action records and publish an open verifier
- Anchor checkpoints with the owner or an independent witness
Fail - A3Agent cannot rewrite its record
History is written and stored by Amazon's service, and Amazon documents that 'voice requests can't be used to delete your voice history with Alexa+'. Nothing shows that the agent cannot suppress or alter entries, so protection rests on undocumented product convention.
› How it could pass
Suggestions. Any change that meets the test counts.
- Document that the record is written by a component the agent cannot reach
- Explain how the owner can check that protection
Partial
Verifiable · Can you prove what it runs, who it is, and what changed?
0%- V1Obtainable source, matching build
Alexa+ is a proprietary Amazon cloud service licensed under the Alexa Terms, and no source is published for any required component.
› How it could pass
Suggestions. Any change that meets the test counts.
- Publish source for every required component under terms allowing modification and third-party maintenance
- Make the running build verifiable against that source
Fail - V2Owner-rooted identity
The agent acts under the owner's Amazon account. Bookings and confirmations are tied to 'the email address associated with your Amazon account', and the account can be revoked by Amazon under the Terms. No owner-held identity root is documented.
› How it could pass
Suggestions. Any change that meets the test counts.
- Root the agent's identity in something the owner holds (key, DID, owner domain)
- Let recipients check the agent's actions without Amazon infrastructure
Fail - V3Change history and rollback
No source shows a change history of agent state (routines, settings, memory, model, version) with attribution or restore. History covers conversations, not state changes.
› How it could pass
Suggestions. Any change that meets the test counts.
- Log every change to instructions, memory, settings and model with who made it
- Offer restore to an earlier state
Fail
Modifiable · Can you change anything, and can only you change it?
40%- M1Instructions and logic
Owner layers exist: routines can be created and edited, there are four personality styles, and notes can be stored with Remember This. The base prompt and Amazon's default behaviours are fixed on Amazon's side, and personality changes are limited to preset styles.
- Alexa+ personality styles (About Amazon)
- Create routines with Alexa+
- Remember This (Amazon help mirror)
› How it could pass
Suggestions. Any change that meets the test counts.
- Expose the base instructions and default behaviours as owner-editable
- Allow persistent owner-written instructions that Amazon never overwrites
Partial - M2Memory
Remember This notes are itemised and can be edited by voice, but in the app they can only be archived. Attachments can be deleted one by one, but derived text or summaries may remain. The learned-preference and shared Rufus/Alexa conversation memory has no documented item-level view. Under G1 these several partial conditions stay partial, because itemised stores exist.
- Review Info in Remember This (Amazon help mirror)
- Remember This (Amazon help mirror)
- Delete attachments (Amazon help mirror)
- Alexa FAQs
- Rufus and Alexa shared memory (Amazon help mirror)
› How it could pass
Suggestions. Any change that meets the test counts.
- Show every persistent memory item, including learned preferences and summaries, with edit and delete
- Apply deletion to derived copies
Partial - M3Tools
Owners can link and unlink third-party services from Amazon's catalogue. Adding new tools goes through the Alexa+ add-on and MCP Toolkit, which are 'available to select partners only' and need certification. No source shows a way to remove built-in capabilities.
› How it could pass
Suggestions. Any change that meets the test counts.
- Let owners connect their own tools (e.g. an MCP server) to their own Alexa+ without review
- Let owners remove built-in tools
Partial - M4Owner has the final say
Some protections can be changed, such as the voice code, the explicit-language filter and unlock/disarm opt-ins. Amazon's general content moderation and add-on safety controls cannot be changed by the owner.
- Explicit Language Filter
- Alexa.LockController (developer)
- Alexa+ product page
- Alexa+ add-on policy requirements (developer)
› How it could pass
Suggestions. Any change that meets the test counts.
- Make every provider-imposed protection configurable by the owner, with a warning
Partial - M5No unilateral change
The Terms state that 'We may change, suspend, or discontinue Alexa … at any time without notice'. Amazon changes the model routing server-side, and no version or model pinning is offered. Owners can revert Echo devices to the original Alexa, but they cannot pin an Alexa+ version, and the free Alexa.com experience 'can't be deactivated'.
- Alexa Terms of Use (updated May 14, 2026)
- Introducing Alexa+: the tech behind it (About Amazon)
- Cancel / end Alexa+
- Get Alexa+ automatically with Prime
- [Third-party] Make Tech Easier: opting out of Alexa Plus (2026-01-15)
› How it could pass
Suggestions. Any change that meets the test counts.
- Offer pinning of model and behaviour versions
- Announce behaviour changes in advance and make them opt-in
Fail
Controllable · Is your word final?
25%- C1Boundaries
At least two shortfalls. (1) Spend is on/off only (voice purchasing on, off, voice code, or recognized voices), with no amount cap. (2) There is no general limit on who may instruct the agent beyond purchases. (3) Some paths bypass the limits: voice-purchasing settings 'may not apply to' purchases paid directly to skill developers, and Hunches and Auto Buy act automatically.
- Alexa Terms of Use (updated May 14, 2026)
- Voice purchasing settings
- Voice ID
- Alexa FAQs
- Auto Buy with Alexa+
› How it could pass
Suggestions. Any change that meets the test counts.
- Add per-recipient, per-sender and amount-based spend limits
- Apply the limits to every path, including add-ons, Hunches and Auto Buy
Fail - C2Approval gates
Amazon fixes the gated classes: confirmations for purchases, bookings and payments are required by add-on policy, and the owner can add a voice code or opt in to unlock or disarm. Owners cannot choose to gate other action classes, such as messages or agentic web actions.
- Alexa+ add-on policy requirements (developer)
- Alexa+ add-on functional requirements (developer)
- Voice purchasing settings
- Dining reservations with Alexa+
- Alexa.LockController (developer)
› How it could pass
Suggestions. Any change that meets the test counts.
- Let the owner gate any action class
- Make every path, including automatic actions, honour the gate
Partial - C3Immediate halt
'Alexa, stop' and the microphone-off button end the foreground interaction. Deal tracking, Auto Buy, routines, timers and provider-side tasks each need separate steps, and no single documented stop covers all of them.
› How it could pass
Suggestions. Any change that meets the test counts.
- Provide one control that stops in-flight, scheduled, background and provider-side work
- Require explicit owner resume
Partial - C4Data serves only the owner
Alexa interactions are used 'to train Amazon's machine learning models', and 'humans review an extremely small sample'. Amazon documents a setting to manage this, but no Amazon page states it is opt-in. Interactions inform ads unless the owner opts out. The Terms change by posting, with continued use as acceptance. Law-enforcement disclosures include notice unless prohibited.
- Alexa Privacy FAQ
- Alexa FAQs
- Alexa Terms of Use (updated May 14, 2026)
- Amazon Privacy Notice (June 30, 2026), Wayback 2026-09-29
- Law enforcement information requests
› How it could pass
Suggestions. Any change that meets the test counts.
- Make training, human review and ad use opt-in in binding terms
- Ask for specific consent before changing data terms
Fail - C5Credential custody
Linked services and skills are listed and can be unlinked one by one. Developer docs say disabling a skill deletes the stored access token, and Alexa holds tokens rather than passwords. No binding commitment limits Amazon's use of those grants to owner-directed actions. Where each grant is held is not listed in one owner view.
- Link and unlink Alexa+ services
- Alexa+ account linking FAQ (developer)
- Alexa+ account linking requirements (developer)
- Alexa FAQs
› How it could pass
Suggestions. Any change that meets the test counts.
- Commit in binding terms that grants are used only for owner-directed actions
- Document where every credential is held and confirm deletion on revocation
Partial - C6Full deletion
Full deletion requires a request to close the entire Amazon account, which must be verified within five days, and no completion limit is stated. Amazon keeps order history, de-identified copies and systems trained on the data, and data already sent to skill developers is not deleted.
- Close your Amazon account
- What happens when you close your account
- Alexa Privacy FAQ
- Additional State-Specific Privacy Disclosures (Amazon help mirror)
› How it could pass
Suggestions. Any change that meets the test counts.
- Offer one-step deletion of the whole agent with a stated completion limit and confirmation
- Reach every provider-side copy, including backups
Fail
How this assessment was produced
One run, in a fresh container with stock Claude Code and no custom instructions, memory, hooks or plugins. The evaluator received only the prompt below.
Load the AFH sovereignty skill at https://agentsforhumanity.dev/skill.md and follow it to write a desk review of Alexa+ (https://www.amazon.com/alexa-plus).
During the run the skill was read from a local copy of this site with identical content; only the host in its URLs differed. The transcript records the exact prompt.
- Model
- claude-opus-5-5
- Harness
- Claude Code 2.1.285
- Ran
- 2026-09-30 13:59:33 UTC · 6 turns
- Criteria hash
- a9a46c32d9065380a3eeb09185cedd4734856fdc63b7ca509a15a1bbede75c6c
- Full transcript
- Download (JSONL, gzip) · every tool call, page read and reply
- Run protocol
- 2026-09-30-v1
Every agent evaluated once, each in its own fresh Podman container running stock Claude Code with Claude Opus 5.5. The container has no CLAUDE.md, AGENTS.md, memory, settings, hooks, plugins or MCP servers. The evaluator received only the one-line prompt and nothing else, and no published scores were available to compare against during the run.
- Human review
- pending
Load the AOH sovereignty skill at https://agentsofhumanity.ai/skill.md and follow it in verify mode for https://agentsofhumanity.ai/evaluations/alexa-plus.json.
Or grade it from scratch. See Check any score yourself.
Vendors and the public can dispute any finding with evidence. Disputes and their resolutions are published.